Whole Life Insurance is best purchased from a local agent who can sit down with you, look at your individual situation and recommend a plan that will fit your personal needs. While you can purchase insurance through the mail or online, that is not necessarily in your best interest. A good agent can provide council, advice, and service that can be invaluable. Since insurance rates are filed with the state, you do not get a discount by purchasing the same plan over the internet compared to purchasing from an agent.
First off, excellent question. Whole Life Insurance is backed by the full faith and credit of the Carrier offering it. In many cases, Whole Life is sold by career insurance agents and they are "captive" to their carrier. That means that the agent doesn't have a choice of carriers that might be offered. But there are ways for "independent" established agents who can offer multiple carriers and probably the best AGENT that can sell it to you.
Once you decide on a agent who will be your advocate, like a real estate agent, they would work on your behalf and show you your options. The top Whole Life Carriers are as follows and in no particular order: Northwestern Mutual, New York Life, Mass Mutual, Guardian, Ohio National, Penn Mutual and MetLife. When comparing these carrier's products, make sure that you understand how they credit their earnings (i.e. dividends) as you become an owner of the company with these policies and their performance is directly correlated with the health and well being of the carrier itself. And don't just look at the current rate, or listen to an agent's promise of how it will perform, because this life insurance will be with you for your WHOLE LIFE. It is a long term commitment that will protect your family, provide access to cash when you need it, and even can provide Long Term Care protection that is paid out of the policy while you are alive.
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Once you decide on a agent who will be your advocate, like a real estate agent, they would work on your behalf and show you your options. The top Whole Life Carriers are as follows and in no particular order: Northwestern Mutual, New York Life, Mass Mutual, Guardian, Ohio National, Penn Mutual and MetLife. When comparing these carrier's products, make sure that you understand how they credit their earnings (i.e. dividends) as you become an owner of the company with these policies and their performance is directly correlated with the health and well being of the carrier itself. And don't just look at the current rate, or listen to an agent's promise of how it will perform, because this life insurance will be with you for your WHOLE LIFE. It is a long term commitment that will protect your family, provide access to cash when you need it, and even can provide Long Term Care protection that is paid out of the policy while you are alive.