The duties of a life insurance agent are to sell life insurance (and often other related products), take care of their customers in an ethical manner, follow all state and federal regulations, adhere to the requirements of the carriers and others with whom they work, keep thorough records, and provide customer service.
In addition to those basic duties, a life insurance agent must attract business and operate an office in a cost effective manner. It is a role that requires adaptability, a personable nature, and willingness to keep learning.
Interestingly, there is some controversy here. The agent is a filed underwriter. The agent represents the life insurance company. But the agent also has a fiduciary responsibility to the client to represent their interests. Ethical agents can discharge their duties in by staying independent from on insurance company and represent the inventory of carriers in the market.
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In addition to those basic duties, a life insurance agent must attract business and operate an office in a cost effective manner. It is a role that requires adaptability, a personable nature, and willingness to keep learning.