How Hard Is It To Sell Life Insurance?

  1. 0 POINTS
    Mendy Douglas
    Insurance Educator, North American Senior Benefits, Houston, tx
    The hardest part is not the selling, but making the appointments. You have to be driven and a set-motivator in order to succeed in this business. You also have to have thick skin and be able to handle rejection. You will hear A LOT of "no", and get hung up on A LOT, but you have to keep going!! There are a lot of great marketing ideas to help generate leads but you will spend a lot of your time on the phone or prospecting by knocking on doors. The first year is always the toughest, a second job will probably be needed; but with determination, excellent people skills and a friendly personality, it is not tough to sell life insurance. Make sure you know your product and be able to build a relationship with your client, just don't come across as a salesman trying to make a buck.
    Answered on October 31, 2013
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  2. 10968 POINTS
    Tim Wilhoit
    Owner, Your Friend 4 Life, Brentwood TN
    I don't think selling life insurance is much harder than selling anything else. If you have the right mindset of helping people instead of just closing people to earn a paycheck then you can do well. You must understand that the selling an intangible product versus a tangible product is more about technique. A life insurance policy is a piece of paper and a promise for peace of mind in case of a disaster of an early death. The biggest thing you will need is to be credible. Credibility comes from helping clients with the right product at the right price for their unique situation. It is not "selling your product" to a prospect. We all only have our reputation, don't ruin it by selling instead of helping.
    Answered on March 2, 2016
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