While most of my career has been in online sales, Outlook Life has opened several storefronts, as well. I have found more success in online sales, but that may be because it suits my personality better. Most people make far better salespeople when meeting with their clients face to face.
If you are considering online sales, here is an article I wrote about how to succeed in life insurance sales when operating from the internet. http://ezinearticles.com/?Selling-Insurance-Online---How-to-Bowl-a-Strike&id=107017
I will let the other outstanding agents on this website who run brick and mortar offices answer the question from that perspective.