1. 3998 POINTS
    Matt Benore
    Founder, DenverWest Insurance Professionals, Inc.,
    This is a pretty big and a bit vague.  I will assume you are talking about becoming an agent or broker marketing life insurance.  When I have brokers who connect to me from just passing their licensing exams, the only focus is how to begin marketing.  Let's face it, if you have no one to market to, then you are out of business before you start.

    Many agencies will talk to you about what I refer to as your Project 100.  This is all the people you personally have connections to such as your family (parents, brothers, sisters, aunts, uncles, grandparents and on and on), then your doctor, dentist, neighbors and on and on.  These people are good to perhaps get some practicing in but what happens after you talk to all of them?   Many agents end up leaving this profession after they have exhausted your Project 100 because you have not learned how to market to others.  What niche are you going to focus on, etc.

    Put together a business plan, find a mentor who can help you with objections, marketing ideas, advanced sales which life insurance can be used for and identify your market.   Now you are off to a good start.

    I hope this is what you are looking for with your question.
    Answered on December 27, 2013
  2. 63333 POINTS
    Peggy Mace
    Most of the U.S.
    Matt's tips are great for starting a face to face, or brick and mortar, life insurance business. My business is mostly online. If you input "How to Bowl a Strike Life Insurance" into a search engine, you will find a copyrighted article I wrote with tips on how to start an online life insurance business. Best wishes.
    Answered on December 28, 2013
  3. 29 POINTS
    Thomas McGill
    Licensed Benefit Advisor, GoHealth,
    How to start a life insurance business, step 1 is to get a license. Then you have to market yourself. There are various types of life insurance, term, whole life, univeral life. Different markets to work in, final expense, mortgage protection, key man. You need to be in front of someone everyday! If your not submitting apps, your out of business.

    Find a way to generate leads, you need to sift and sort from who is serious and who is tire kicking. Direct mail houses, telemarketing companies. It's good to start with a niche then go from there!
    Answered on May 19, 2014
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