1. 63333 POINTS
    Peggy Mace
    Most of the U.S.
    To sell Life Insurance over the internet, you need to set up an office just like you would for any life insurance business, except that everything must be set up to work efficiently and easily on the phone and internet. You need to get  contracted with at least half a dozen carriers, get licensed in several states, and learn those insurance companies' products inside and out. 

    Once you are all set up physically and mentally, you need to purchase or generate leads. If you buy leads, you need to place at least 10% of them to make any profit (unless you deal in large volumes, then the placement rate would not need to be that high). You can supplement purchased leads by selling to friends, relatives and neighbors. You need a good website, as that is your identity to your customers. Whether or not it becomes a steady source of organic leads for you, it is a good idea to study up on ways to draw traffic to it. 

    Each carrier and general agency has their own way of submitting business, interacting with you, and paying you. You need to look around until you are comfortable with the level of service you are getting, then be loyal to those carriers and that general agency. Those relationships will help you earn respect, result in better approvals and choices for your clients, and bring you referrals.

    Keep in mind, though, that it is much harder to cultivate repeat customers and referrals with internet business than in a storefront. The more common way of selling life insurance over the internet is to go for volume selling. In other words, get leads at as low a price as possible, set up streamlined ways of working them, and hit as many as you can, as hard as you can, as often as you can. Our style is more personal, but it takes years to see this more personal style come to fruition. Just find your path and do it with all your mind, heart and strength!
    Answered on June 19, 2013
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